Karl Salibi
Partner, SME Board Solutions
Advisory Board Member | Director Brand & Mentoring
Brand strategy advisor and former Chief Strategy and Growth Officer at Publicis Communications MEA, with more than 25 years of marketing and communication experience in the Middle East.
About Karl
Karl advises GBI's leadership as a member of its advisory board and mentors executives and directors on building a board-ready personal brand, supporting GBI's Director Brand masterclass journey.
His work spans a wide range of service and product categories across the Middle East. As Chief Strategy and Growth Officer at Publicis Communications MEA, he led strategy across the group's brand agencies in 11 markets and oversaw regional business growth.
As a Certified High Performance Coach, he brings a coaching practice to brand work: helping directors get clear on what they stand for, then turning that clarity into a narrative boards can act on.
How Karl works with members and clients
Advisory board
Advising GBI's leadership as a member of its advisory board.
Director brand
Building a clear, board-ready personal brand: value proposition, positioning and narrative.
Director mentoring
Director Brand Mentor on the Director Transition Program.